The Story of the Future of Fashion Behind The Next Black Documentary

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Posted In Fashion and Style / Fashion News
Published On 23 May 2014

'The Next Black' is a 47 minute documentary about the future of the fashion industry. Produced by home-appliance manufacturer AEG in collaboration with award-winning production company House of Radon, the film explores the changes that the future holds for fashion, mainly through the perspective of four innovative companies: Studio XO, a fashion and technology company based in UK, Patagonia, a company that is well known for its strides towards a more sustainable clothing industry, Adidas, and BioCouture, a design consultancy firm in London that seeks to grow biodegradable clothing using cellulose producing microbes. Another interesting company included in the film is the Yeh Group, a company that developed a way to dye clothes without water.

The need for sustainable clothing production and the possibilities that exist when it comes to smart clothing are the two main themes explored in 'The Next Black' documentary which was released on May 21st. The documentary discusses the inherent problems of the current fast fashion paradigm and its future, the role technology is expected to play when it comes to clothing and even revolutionary concepts such as digital skin.

Bio Fabric Dye

According to Studio XO co-founder Nancy Tilbury, the relationship we have with clothing is bound to be quite different in the next 20 years.“I think our relationship with clothes in 20 years will be really interesting. I wonder if we'll even wear clothes, or if we'll fully have digital skin," she states in the movie.



Tags: future of fashion, fashion documentary, eco fashion innovations, Fashion Industry

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